Executive Director of Bikes for Kids Wisconsin, Kristie GoForth, states that this is a transition year for the organization. The program’s success and growth exceeded 25% in 2024 with 2,518 bicycles distributed when the target is 2,000/year. That growth required the organization to make decisions so it could continue providing critical transportation services long-term. “I’ve yet to find an organization that is giving everything away for free that exists beyond a few years. We had to change the model we inherited in order to be financially sustainable,” said GoForth. “These were not easy decisions to make but by surveying our 215 past partners, we learned that they were supportive of this adjustment.” 

Bikes for Kids Wisconsin is still subsidizing 85% of the costs of the Bike Giveaway program but through a per bicycle application fee, Distribution Partners pay the remaining 15% at just $20 per bike. 

Kathy Williams from Deforest School District stated, “This program is amazing because it literally allows students to go places! Without it, many of our kids would not be able to participate in school events and some struggle with getting to school.” 

If you’d like more information or for media contacts, please email Kristie GoForth.